JPG vs PNG vs WebP: which to use and when

Understand the differences between the three formats and pick the right one for each case.

Updated Aug 20, 2026

JPG, PNG and WebP solve different jobs: JPG is the standard for photos, PNG keeps transparency and sharpness, and WebP aims for the smallest weight at good quality.

Quick comparison

Format Best for Transparency Weight
JPG Photographs No Medium
PNG Logos, graphics, screenshots Yes High
WebP Web (photos and graphics) Yes Low

How to choose

  • Photo to share or print: JPG.
  • Photo for a modern website: WebP (less weight).
  • Logo, icon or image with a transparent background: PNG (or WebP).

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Quick answers

Frequently asked questions

Which weighs less?

For photographs, WebP is usually the lightest at similar quality, followed by JPG. PNG weighs more but keeps transparency and sharp edges.

Which do I pick for a photo?

JPG or WebP. WebP if your site supports it and you want the smallest weight; JPG for maximum compatibility.

Which for a logo or a graphic with transparency?

PNG, or WebP if you need less weight and still keep transparency.